From struggling to make sense of her business offering to well-known and booked out two months in advance – who doesn’t want that?! Ilana made that happen by staying laser-focused on building her celebrity status by sharing her value online in talks and in articles.
Rachael has learned how to embrace what she does best, put processes and boundaries in place, and really stepped into the role of boss of her business. Now, she’s selling lead products, 6-month contracts, and online training programs for tens of thousands of dollars that require almost none of her time.
When we repositioned our agency-style branding company, we went from serving huge clients to only selling Brandups to 1-3 service businesses. The work was almost entirely the same but the process in which we delivered it, who it was for, and what it was called were all more specific.
Susan Boles went through a similar experience. However, while the way she presents herself has evolved over the years, the core of the work hasn’t changed all that much at all.
In some worlds, Melanie is known as a Story Strategist and TEDx Coach—but, in her world, Melanie believes that she makes Legends. Melanie connects people to their boldest message so that they can harness the unstoppable power of the spotlight.
Money stories originate from events and people in our past—like our parents or primary caregivers—and they often shape our mindset around money in the present.
Today, I’m going to talk all about my own money stories—starting with when I found out that my dad was an accountant—and how my relationship with money has evolved over time.
Interestingly, the reason I talk about money so much is that it’s the tool for getting all the things I actually want—which, ironically, have nothing to do with money.
More often than not, entrepreneurs get stuck in thinking that their offer is the only thing people will hire them for—and by leaving it behind, you’re leaving money on the table.
But imagine for a second if all the parts of your business you loved could actually bring you MORE money, if only you could get creative in how to present and deliver it?
Today, I’m talking with Amanda Silver about figuring out how to make this happen instead of dwelling on why it can’t, what it means to get in the driver's seat, and what it looks like to show your business who’s boss.
Read MoreSometimes facing the fear, knowing that you can do hard things, is the best way to grow into the person who might not fear that thing again in the future.
Take it from my friend, Captain Jesse Sommer, who will share some of the ways he’s overcome fear through his experience in the U.S. Army. Jesse is a command judge advocate and Paratrooper who just returned from another tour in Afghanistan where he contracted COVID so we are happy to have him back state-side, safe and sound.
Renee and I talk about the power of self-discipline and how she runs her super badass boutique PR firm that specializes in finance, technology, media, and entertainment.
I won’t give it away here but she has a very unique business model that blows other PR companies out of the water and can serve as an inspiration to anyone running a small service business on how to really stand out as an expert and get paid the big bucks.
I’m excited to speak with the master of leveraging relationships and turning them into profit with the boss of his business, Dov Gordon.
Dov helps consultants get ideal clients by becoming “under-the-radar” leaders in their industry by building what he calls an alchemy network of highly vetted, ideal clients, and referral partners. He runs a number of these groups himself and he coaches consultants on how to start and run their own profitable alchemy network for consistent referrals.
I’m excited to introduce branded lifestyle portrait and virtual photographer, John DeMato. John collaborates with speakers, trainers, and other expert-based business owners to create an emotional connection with their audience through persuasive visual storytelling.
John helped me get over my fear of the camera and has shot most of the photos of me online, including my book cover. and helped me level up in the eye of my audience.
What if we applied the information that we learn from personality tests to our workday? What if we used that information to decide what we work on and what we outsource, or even what our businesses should focus on? Today I’m talking with Jake Jorgovan about how spending more of our time working in our zone of genius is a great way to be more effective AND more fulfilled—and how it might just be your next step to showing your business who’s boss.
What if we find that by skipping the hustle as-is and take a smarter approach that we can build our fan base, strengthen our skills, and heighten our brand all in one fell swoop? Today I’m talking with Ramon Ray about turning the hustle into smart hustle.
Sometimes we’re our own worst enemy in our business. We’re afraid to fail... so we don’t try new things. We hold ourselves back from what’s possible when we swim in circles around that fear—especially when we allow it to keep us from taking action towards growth. Today, I’m talking with Cole Hauptfuhrer about how he has confronted that fear to become the boss of his life and business.
I’m delighted to speak with someone who sees business as a personal growth gym and one of my first business coaches, the person who actually helped me coin the phrase “Badass Brands” back in 2013, boss of his business Evan Horowitz.
I’m speaking with video marketing guru and total boss of her business, Paige Wilhide – a storyteller, content creator, and video coach who’s dedicated to helping you get out of your head and in front of the camera so you can make amazing videos that grow your business. She coaches mission-driven entrepreneurs and influencers on everything from content strategy to at-home video production to camera confidence.
I’m speaking with the man responsible for turning me into the badass speaker than I am: Brett Lavender. Through his company, The Persuasive Lion, Brett trains thought leaders, business owners, and everyday people on how to become a persuasive and effective leader through communication.
Read MoreI’m talking with a long time friend, neighbor, and boss of her business, Jean Tang. 10 years ago, Jean founded MarketSmiths to provide insightful, inclusive content to help corporations grow. She, along with her team of 16 copywriters, create badass, razor-sharp strategy, impenetrable logic, and a devastating charm offensive at scale.
Read MoreCarolyn, works with 6- and 7-figure business owners who want to pivot to their next level of growth—but don't see a clear path. She’s a pro at spotting opportunities and crafting new revenue streams with offers you’ll love just as much as your ideal clients love to buy them.
Read MoreChelsea is the owner of Brooklyn Brujeria—centered around her alter ego Chiquita Brujita—which, at its core, is built around supporting the arts and building community. Chelsea is a woman who shows UP as a total boss in whatever situation she’s in.
Read MoreAmanda’s agency business is the complete opposite of mine in terms of structure, types of clients we serve and what we’re going for—yet, the fundamentals are so strikingly similar that I knew having her on the show would provide some awesome takeaways.
Read More